Following-up After A Webinar: Why It Matters


Sometimes you don’t think you have time to do it. Maybe you don’t see the importance in doing it, or just don’t know the best way to do it. But regardless the reason, following-up with potential customers after your webinar is vital to your business operation. Think about it: 24 hours after you wrap-up a webinar, you have the perfect opportunity to capture your attendees’ attention while the information is still fresh in their minds.

AnyMeeting makes it simple to follow-up with attendees after a webinar concludes, with easy-to-use email and survey features. In the AnyMeeting application, you can email attendees to thank them for participating in your online event, share a link to the webinar recording, and close with a call to action and/or some sort of incentive. You can also send attendees to a survey directly following your event, to gain presentation feedback and get a sense of attendee engagement.

So, what will you get in return when you follow-up?

  • An opportunity to qualify webinar leads: Savvy marketers already know that in general, webinars produce highly engaged leads.  But exactly which of your audience members are most interested in your product or service? Which are your best leads? You will know the answer to these questions once you receive responses from your follow-up efforts, and from there, you can determine which webinar attendees are the best leads to pursue.

  • Attendee feedback – Using the AnyMeeting survey tool, you are provided the opportunity to gauge attendee demographics, ratings for the webinar presenter, content, and technology, plus any custom questions you may have for participants. It’s important to gain feedback on each of your webinars, so you can improve and evolve as a presenter, and determine the direction you’d like to go when it comes to online presentations.

  • Webinar ROI: Ensure that time and money put into creating, promoting, and hosting webinars is worth your while. Are you attaining enough business to offset costs associated with webinar presentations? If, so, GREAT! Keep hosting webinars on a regular basis and watch your business flourish. If not, it might be time to figure out why, and work on your webinar presentation skills.

Follow-up doesn’t stop after the post-webinar email and survey. Follow-up is fluid, and should continue with the leads gathered from the initial round, through sales demos, presentations, etc. It’s now up to you and your sales team to take communication to the next level.   For that, you might need a great online meeting product…😉

AnyMeeting Leads Industry by Deploying WebRTC Technology in Full-Featured Web Conferencing Platform

Small Business Web Conferencing Provider Pushes Innovation in Browser-Based Real Time Communications

HUNTINGTON BEACH, CA- Aug 15, 2013 – AnyMeeting (, a leading provider of web conferencing software for small business, announced that it has deployed WebRTC technology into its full-featured web conferencing platform — leading the conferencing industry in applying this emerging technology standard.
WebRTC is an open framework for the web that enables real time communications (RTC) in the web browser. It includes the fundamental building blocks for high quality communications on the web, such as network, audio and video components used in voice and video chat applications.

“As one of the leading providers of web conferencing for small business, AnyMeeting is committed to implementing the latest technology to improve the online meeting experience,” said Costin Tuculescu, founder and CEO of AnyMeeting. “We’ve always been focused on building best-in-class web conferencing technology that doesn’t require an external download or software installation, and now WebRTC helps us take this vision even further,” Tuculescu added.

While other web software products have begun utilizing WebRTC, AnyMeeting is one of the first companies to apply the technology to a full-featured web conferencing product, supporting video and audio conferencing, screen sharing, document sharing, recording, and much more. Currently available to users of Chrome 27+ (with Firefox support coming soon), the AnyMeeting WebRTC-enabled platform delivers exceptional audio performance through best in class echo cancellation, low latency response times, and high quality audio codecs. The company still supports older browsers through Flash technology.

The company has long been a supporter of the WebRTC movement, hosting a WebRTC hackathon earlier this year, as well as sponsoring core WebRTC initiatives in open source projects.

About AnyMeeting
Based in Orange County, California, AnyMeeting pioneered the small business web conferencing market in 2009 with a completely free, full-featured and easy-to-use web conferencing service tailored for small business. Since then, it has grown to more than 400,000 small business users of both its free ad-supported service and low-cost ad-free options. Designed specifically for small business, AnyMeeting offers a complete web conferencing and webinar service built on the company’s proven Software as a Service platform. Meeting hosts are able to invite up to 200 attendees per meeting with no time limits, and enjoy a full range of features including integrated video conferencing, screen sharing, presentation sharing, recording and social media integration. AnyMeeting is the best choice for small businesses, independent professionals and just about anyone who can benefit from online meetings. Current investors include Tech Coast Angels, Pasadena Angels, Maverick Angels, Sand Hill Angels and Keiretsu Forum. For more information, please visit