Who’s more winning than Charlie Sheen? These guys:
Dave Johnson and Daniel Hutchings. Dave won the Grand Prize of a Pro Presenter Tool Kit. Daniel was the runner up and won an AnyMeeting coffee mug set.
Thanks to all of our participants in the Tell Us Your AnyMeeting Story Contest. If you missed this one don’t worry. We have a fun contest coming up in Movember.
Here’s their winning stories:
Meeting from the Back of a Cab by David Johnson
I had a webinar scheduled for 3 weeks, had 132 people register and wasn’t about to postpone it yet again.
I was flying into New York City for a conference, knowing this in advance I was to land a full 4 hours before I was to do the webinar so I had plenty of time to get some lunch, head to the hotel, and set up for the webinar. Well, as luck would have it, my plane was delayed and I landed 45 minutes prior to the start of my webinar.
This is a special guest post by one of our AnyMeeting users. Want to write for the AnyMeeting blog? Get the details.
JFK’s iconic quote from his inaugural address was a goosebump-maker not just because he so eloquently exhorted us to change our attitude toward our government, but because he perfectly distilled a powerful and empowering outlook on life itself.
“Ask not what your country can do for you. Ask what you can do for your country.”
Take out the word “country” and insert anything into it – wife, friend, employer, dog… it all applies, and those who remember, believe, and employ this outlook usually do very well in life.
The same is true when a business owner, expert, or author is trying to get some media coverage. Unless you’re already something of a star in your field, you’re not likely to elicit much interest when you approach a reporter, editor, or influential blogger with a message that’s essentially, “Hey, I’d like it if you’d write about me.” Instead, if you can find out what the journalist is working on, and supply helpful information or sources that will help round out his story, you’re much more likely to get a mention. Why? Because you’re helping the journalist, not asking him to help you.
So with my small business clients, I often advise them not to start a PR program with a press release and “media campaign,” but instead to employ a strategy of monitoring the media to find out who needs what, and when, to complete stories that journalists are already working on. This intel is known as a PR lead or PR opportunity. There are many free services providing such information for the do-it-yourselfer, such as HARO, Pitchrate, and Newsbasis.
Those who have some budget to allocate to PR can increase the breadth of this research and also save a considerable amount of time by subscribing to a lead-finding service that will search for and send targeted leads on a daily basis. It’s also advisable, and relatively inexpensive, to pay a PR professional for some training in how to pitch the media effectively and what materials to prepare ahead of time.
The beauty of this approach is that, in addition to raising the odds of being mentioned in the press, the smart businessperson is also building authentic relationships with reporters and editors along the way. This lays the foundation for a strong and lasting PR plan for the future.
Use our Contest page on Facebook to tell us how and where you have conducted your most interesting meeting using AnyMeeting. Bonus points for unique locations and creative descriptions. (Note: you will need to Like AnyMeeting to participate)
Pro Presenter Tool Kit:
Logitech 720p Webcam Pro 900
AnyMeeting Pen Set
AnyMeeting Coffee Mug Set
AnyMeeting Polo Shirt
AnyMeeting Coffee Kit
Only persons who are at least 21 years of age and reside in the US can enter