Recorded Webinars Make Great Content

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Content from your recorded webinars is a valuable tool for marketing, training or customer support. In fact, studies reveal that visually appealing content, such as video, is more effective in marketing and generating leads than traditional written content. So why not make the most of your webinars? AnyMeeting’s recording feature can record almost every aspect of your webinar, including the screen sharing, video conferencing and the audio, so you can reuse your presentation or demonstration again and again.  (But keep in mind that YouTube videos can’t be recorded due to copyright issues!)

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Once your webinar has concluded, AnyMeeting provides you with a link, and download option, so you can upload the video to a desired destination (your website, YouTube channel, etc.) and start directing folks to your content via blog entry or social media post. AnyMeeting also provides settings to enable your recordings to be password protected, if that suits your needs. This video content can be easily repurposed for multiple promotions or training sessions.

Ready to build a whole library of content and create a valuable resource for employees, customers or prospects? Just press “Start Recording” and AnyMeeting does all of the work for you. For more information about AnyMeeting’s free webinar service, visit www.anymeeting.com.

The Truth About Teaching via Webinar

Update: Please note that AnyMeeting was known as Freebinar prior to 3/26/11.  Blog posts prior to this date may still mention Freebinar.  For more information, please review our blog post or FAQ’s on our name change.

When you think of a webinar, what comes to mind? It depends on who you are. It might be an online meeting with other office branches, a training session, a sales and marketing presentation, or an interactive classroom. Either way, webinars have become commonplace in our ever-changing society. There are so many great ways to utilize a great communication tool like a webinar, and those ways are better when they are free!

Being the “new kid” on the web, we at Freebinar feel that it is vital to know what our consumers think of our service, and what industry they are using it for. We decided to draft a survey to truly get a feel of our current demographic and their needs. What we found was both surprising and exciting.

According to our survey, 44.4% of our customers are utilizing the free platform for training and educational purposes. Marketing and sales follows closely behind at 33.3%. This was surprising to me, considering how often I see webinars utilized in the sales and marketing realm. Online teaching and training, however, have been gaining momentum in the last few years. Today, human resources programs have been known to bring on-the-job training online, and virtually every college institution has online course opportunities.

You do not need to be a college professor or HR administrator to conduct lessons online; anyone can use webinars to train and teach—to large or small groups. Tools that are useful in educational webinars include screen sharing (this can encompass anything on your screen, like PowerPoint slides) Q&A-style chat, survey and polling capabilities, registration tools, voice communication through phone conferencing, and so forth. These features can be found on Freebinar.com.

eLearn Magazine posted an article by Jo-Ann Driscoll, all about online training—equipped with tips on how to get started. The article is titled “Designing and Delivering Live, Online Training,” and answers many common questions regarding online education. She ultimately states that it is not difficult to move to live, online training from a physical classroom environment.

Ken Molay, president of Webinar Success, and blog-master of The Webinar Blog, is a firm believer in moving training courses to the web. He recently held his own webinar dedicated to this subject matter, where he addressed advantages and disadvantages of educational webinars versus local training, how to benefit from web conferencing, what types of training does and does not work best in webinars, and the best way to interact with online students. Molay’s webinar took place earlier this month, but his blog consistently provides useful tips and commentary on the subject of webinars and their successful implementation.

If you are considering conducting training or lessons online, you may be pleasantly surprised with an increase in student enrollment due to the flexibility of the given course. It is an avenue definitely worth exploring, and will save money in the long run. You won’t only save money for choosing a free platform like Freebinar, but you will ultimately save money by not having a need to secure a classroom or space, provide tangible materials, or travel!